Stage 1 of 3 · Practice Setup

Tell us about your practice

These numbers anchor everything that follows — the audit can't tell you which plan is profitable without knowing what each patient costs you to serve. Most owners finish this stage in about 10 minutes with their P&L statement open in another window.

SetupStage 1 of 3
Use the same date range when you pull data from your PMS in Stage 2. Longer periods smooth out seasonality.
Enter your average monthly numbers. Don't worry about getting these perfect — ballpark estimates from your P&L produce a usable audit on the first pass.
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Hygienists, dental assistants, sterilization techs
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Office manager, receptionist, billing
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Your W-2 salary or market-rate equivalent ($150k–$250k/yr ÷ 12)
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Leave 0 if solo. Typical: $15k–25k/mo per associate
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Approx 20–25% of total salaries above
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Total monthly overhead $0
Total for 6-month period $0
Important: include BOTH PPO patients and fee-for-service / uninsured patients. "Active" = seen in last 12–18 months. Drives overhead allocation across plans.
Target Owner Profit Margin 25%
Typical range: 20–35%. Plans below this become NEGOTIATE candidates.
Patient Retention if Plan Dropped 80%
Industry average with good communication: 70–90%.
Negotiation Success Rate 70%
With a strong data packet: 60–75% succeed.
Average Fee Increase on Success 5%
Conservative: 3–5%. Strong cases: 5–8%.